01
Your share of voice
How often your brand appears compared with competitors, with results for each AI assistant.
01.1 / 4·Diagnostic & AI-preparedness audit
Next: Technical implementationFixed fee · One-day audit · About two weeks
The AI Visibility Diagnostic.
Find out how ChatGPT, Gemini, Perplexity, Grok and Claude describe your brand and which competitors they recommend. We audit your website in one day and deliver the full findings in about two weeks.
The diagnostic includes 75 buyer questions checked daily, a review of cited sources and a prioritised 90-day plan. It is a fixed-fee project with no ongoing commitment.
What you receive
Your diagnostic report
02
Your source map
A ranked list of the websites cited in answers about your category, showing where your brand appears and where it is missing.
03
Website audit
A check of crawler access, structured data and company details across your website and other sources.
04
A 90-day plan
What to fix first, how much effort each item takes, and what it is intended to improve.
What to expect
From first call to findings
- 01
Kick-off call
A sixty-minute call about your buyers, common questions, competitors and priority markets.
Agreed scope
- 02
AI-preparedness audit
A one-day check of whether AI tools can read your website and understand your company details.
Website audit
- 03
The prompt set
We write up to 75 buyer questions, grouped into three segments by topic or audience. You review them before tracking starts.
Approved question list
- 04
The measurement
We run the questions daily across all five AI assistants and record their answers.
Recorded answers
- 05
Sources
We review the sources cited in the answers and the AI crawler activity on your website.
The source map
- 06
Analysis
We compare your results with competitors and investigate missing or inaccurate mentions.
The findings deck
- 07
Results call
A sixty-minute call to review the findings and agree priorities.
The 90-day plan
After the results call
What happens next.
You can take the plan to your team or ask us to implement the technical fixes at a fixed price per item. We provide briefs for any content, PR or outreach work your team or agency needs to carry out.
Scope and price
Scope and pricing
We agree a fixed fee before work begins. Choose the standard diagnostic or a wider scope for multiple products and markets.
| Feature | DiagnosticFixed fee, quoted | Multi-marketQuoted |
|---|---|---|
| Projects | 3 | Unlimited |
| Question groups per project | 3 | Unlimited |
| Brands tracked, including yours | 30 | 350 |
| Buyer questions tracked | 75 | 1,000 |
| Engines, refreshed daily | ChatGPT, Gemini, Perplexity, Grok, Claude | Those five, plus pro-tier models |
| History | 90 days | 12 months |
| Export | CSV | CSV and PDF |
| Crawler traffic tracking | Included | Included |
| AI-preparedness audit | Included | Included |
| Share of voice, source map, tone and position | Included | Included |
| 90-day plan | Included | Included |
| Results call | 60 minutes | Workshop with your stakeholders |
| Demand mapping across your category | Not included | Included |
Price
Diagnostic
Fixed fee, quoted
- Projects
- 3
- Question groups per project
- 3
- Brands tracked, including yours
- 30
- Buyer questions tracked
- 75
- Engines, refreshed daily
- ChatGPT, Gemini, Perplexity, Grok, Claude
- History
- 90 days
- Export
- CSV
- Crawler traffic tracking
- Included
- AI-preparedness audit
- Included
- Share of voice, source map, tone and position
- Included
- 90-day plan
- Included
- Results call
- 60 minutes
- Demand mapping across your category
- Not included
Multi-market
Quoted
- Projects
- Unlimited
- Question groups per project
- Unlimited
- Brands tracked, including yours
- 350
- Buyer questions tracked
- 1,000
- Engines, refreshed daily
- Those five, plus pro-tier models
- History
- 12 months
- Export
- CSV and PDF
- Crawler traffic tracking
- Included
- AI-preparedness audit
- Included
- Share of voice, source map, tone and position
- Included
- 90-day plan
- Included
- Results call
- Workshop with your stakeholders
- Demand mapping across your category
- Included
Multi-market covers more products, audiences or regions, with up to 1,000 questions tracked.
- Fees are quoted in US dollars, excluding VAT where applicable.
- Platform access is included while you use our services. Afterwards, you can cancel or continue the subscription independently. Your account, question list and history remain yours.
- Fixed fees are not discounted.
Terms
Terms
The Diagnostic counts towards monitoring.
Start monitoring within 30 days of the results call and half the diagnostic fee is credited against your first three months. Your existing account and history carry over.
Founding clients.
Our first ten clients keep their quoted fee for twelve months from signing. In return, we ask for a named case study, a testimonial and a thirty-minute feedback call each quarter. Rates will be reviewed on 1 January 2027.
One-off project
The diagnostic has a defined end date and no obligation to continue.
What to expect from the findings
A sample of AI answers
Results describe the questions we test. Answers vary between runs, so they cannot guarantee a mention on a particular day. Read the methodology.
Visibility measures
The diagnostic reports mentions, cited sources and technical issues. It does not attribute revenue to AI.
FAQ
Questions we get asked.
ChatGPT, Gemini, Perplexity, Grok and Claude. If coverage changes, we record it in the methodology and weekly report. We keep the same set within each reporting period.
Yes. The standard diagnostic tracks 75 active questions across three groups. You can replace questions as your priorities change. Multi-market supports up to 1,000 questions.
You still receive a record of your current visibility and cited sources. If ongoing work is unnecessary, we will say so.
Yes. We quote separately for crawler access, structured data, company details and page structure fixes. We provide briefs for new content and outreach for your team or agency.
We measure AI answers and the sources they cite, including third-party websites. An SEO audit focuses on search performance. Some of the technical checks overlap.
Allow sixty minutes for the first call and about an hour to review the questions. We will confirm which analytics, website or hosting access is needed for the audit and any fixes.
The question list and the findings belong to you. We do not use your data to train anything, and we never name you in our marketing without a signed case-study agreement. Full terms are in the contract.
Book the first call.
A sixty-minute call to discuss your brand, buyers and the scope of the diagnostic.