· Answer-engine optimisation (AEO)
Your brand's Reddit problem is now a GEO problem
Reddit comments can influence AI recommendations about your brand. How to assess the threads being cited and monitor changes.
Insights
Answer-engine optimisation (AEO).
Improving how AI assistants find and describe your brand.
· Analytics & tracking
Why your AI visibility score swung overnight (and the 3 numbers that matter)
AI visibility scores vary between runs. How repeated checks and consistent reporting help distinguish trends from daily variation.
· Answer-engine optimisation (AEO)
Everything we've written about AEO in 2026 so far
Our guides to AI recommendations, visibility tracking and content quality, with a suggested reading order.
· Answer-engine optimisation (AEO)
Content rules that determine AI visibility
How specific descriptions, useful answers and clear page structure help AI systems understand your business.
· Answer-engine optimisation (AEO)
What citations really mean in AI brand monitoring
How to review the sources cited in AI answers and find missing, outdated or inaccurate information about your brand.
· Answer-engine optimisation (AEO)
7 things you need to know about AI brand visibility tracking
Model settings, question phrasing, web search and sample size affect AI visibility results. Seven things to check before comparing the numbers.
· AI & innovation
Customers can tell your content is AI generated and it's hurting your brand
A study of 3,000 U.S. adults found that suspected AI content was rated less trustworthy and less authentic. That perception also affected nearby ads.
· Answer-engine optimisation (AEO)
How AI assistants decide which brands to recommend
How training data, retrieved sources and the questions buyers ask affect AI brand recommendations.
· Answer-engine optimisation (AEO)
How to plan an AI brand visibility tracking project
Choose the brands, questions and AI assistants to track, then agree how your team will review and use the results.
· Answer-engine optimisation (AEO)
Metrics that matter for AI brand visibility
What share of voice, position, sentiment, mention rate and citation coverage tell you about your brand in AI answers.
Measure it rather than read about it.
A fixed-fee diagnostic across five engines, with a 90-day roadmap.